Comments on: Joobili on Travolution http://blog.joobili.com/2009/03/10/joobili-on-travolution/ Timely Travel Thu, 02 Feb 2012 09:34:00 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Jared http://blog.joobili.com/2009/03/10/joobili-on-travolution/comment-page-1/#comment-28 Jared Wed, 11 Mar 2009 06:54:34 +0000 http://blog.joobili.com/?p=229#comment-28 @Cathy- We've also been dissappointed in the conversion rate of offline pr. You miss out on all the impulse click throughs and it turns out that is a substantial number. What's been your best method of driving traffic to your site? @Sam- I hate to say it but I think you're right. If it's not mobile, twitter or a big name it's boring. That still doesn't answer my question of 'is it fair'? I know, I know...who cares if it's fair it's reality. Still, I'm curious to hear what people think. @Cathy- We’ve also been dissappointed in the conversion rate of offline pr. You miss out on all the impulse click throughs and it turns out that is a substantial number. What’s been your best method of driving traffic to your site?

@Sam- I hate to say it but I think you’re right. If it’s not mobile, twitter or a big name it’s boring. That still doesn’t answer my question of ‘is it fair’? I know, I know…who cares if it’s fair it’s reality. Still, I’m curious to hear what people think.

]]> By: Jared http://blog.joobili.com/2009/03/10/joobili-on-travolution/comment-page-1/#comment-158 Jared Wed, 11 Mar 2009 06:54:00 +0000 http://blog.joobili.com/?p=229#comment-158 @Cathy- We've also been dissappointed in the conversion rate of offline pr. You miss out on all the impulse click throughs and it turns out that is a substantial number. What's been your best method of driving traffic to your site? @Sam- I hate to say it but I think you're right. If it's not mobile, twitter or a big name it's boring. That still doesn't answer my question of 'is it fair'? I know, I know...who cares if it's fair it's reality. Still, I'm curious to hear what people think. @Cathy- We’ve also been dissappointed in the conversion rate of offline pr. You miss out on all the impulse click throughs and it turns out that is a substantial number. What’s been your best method of driving traffic to your site?

@Sam- I hate to say it but I think you’re right. If it’s not mobile, twitter or a big name it’s boring. That still doesn’t answer my question of ‘is it fair’? I know, I know…who cares if it’s fair it’s reality. Still, I’m curious to hear what people think.

]]> By: Sam Daams http://blog.joobili.com/2009/03/10/joobili-on-travolution/comment-page-1/#comment-27 Sam Daams Wed, 11 Mar 2009 00:40:31 +0000 http://blog.joobili.com/?p=229#comment-27 Journalists are generally suckers for previous merits. It's really tough for startups without big/famous backers to get any kind of press at all these days, unless you have some angle that's hot. Currently that would be mobile or twitter; the rest isn't interesting, no matter how well thought out your actual business model is (that's boring!) :) Don't get me wrong, I don't mean Kevin specifically as he's a lot better than most at listening at pitches! Journalists are generally suckers for previous merits. It’s really tough for startups without big/famous backers to get any kind of press at all these days, unless you have some angle that’s hot. Currently that would be mobile or twitter; the rest isn’t interesting, no matter how well thought out your actual business model is (that’s boring!) :) Don’t get me wrong, I don’t mean Kevin specifically as he’s a lot better than most at listening at pitches!

]]> By: Sam Daams http://blog.joobili.com/2009/03/10/joobili-on-travolution/comment-page-1/#comment-157 Sam Daams Wed, 11 Mar 2009 00:40:00 +0000 http://blog.joobili.com/?p=229#comment-157 Journalists are generally suckers for previous merits. It's really tough for startups without big/famous backers to get any kind of press at all these days, unless you have some angle that's hot. Currently that would be mobile or twitter; the rest isn't interesting, no matter how well thought out your actual business model is (that's boring!) :) Don't get me wrong, I don't mean Kevin specifically as he's a lot better than most at listening at pitches! Journalists are generally suckers for previous merits. It’s really tough for startups without big/famous backers to get any kind of press at all these days, unless you have some angle that’s hot. Currently that would be mobile or twitter; the rest isn’t interesting, no matter how well thought out your actual business model is (that’s boring!) :) Don’t get me wrong, I don’t mean Kevin specifically as he’s a lot better than most at listening at pitches!

]]> By: Cathy Bartrop http://blog.joobili.com/2009/03/10/joobili-on-travolution/comment-page-1/#comment-26 Cathy Bartrop Tue, 10 Mar 2009 17:58:25 +0000 http://blog.joobili.com/?p=229#comment-26 Good question Jared. We've also found it tough to get coverage. Its frustrating but it seems innovation is not enough of a story, getting financial backing, especially from a 'name' will certainly grab more attention. But ultimately the big players don't want to direct their readers to these great sites - they all have their own sites to plug. We got a few mentions in nationals when we launched last year (notably The Times Website of the Week spot) but to be honest did not notice huge spikes in traffic as a result. I think the thing is if you are online, you need to find your audience online. Far easier for a potential visitor to click through than make a note of the site name and remember to check it out. Good question Jared. We’ve also found it tough to get coverage. Its frustrating but it seems innovation is not enough of a story, getting financial backing, especially from a ‘name’ will certainly grab more attention. But ultimately the big players don’t want to direct their readers to these great sites – they all have their own sites to plug.

We got a few mentions in nationals when we launched last year (notably The Times Website of the Week spot) but to be honest did not notice huge spikes in traffic as a result. I think the thing is if you are online, you need to find your audience online. Far easier for a potential visitor to click through than make a note of the site name and remember to check it out.

]]> By: Cathy Bartrop http://blog.joobili.com/2009/03/10/joobili-on-travolution/comment-page-1/#comment-156 Cathy Bartrop Tue, 10 Mar 2009 17:58:00 +0000 http://blog.joobili.com/?p=229#comment-156 Good question Jared. We've also found it tough to get coverage. Its frustrating but it seems innovation is not enough of a story, getting financial backing, especially from a 'name' will certainly grab more attention. But ultimately the big players don't want to direct their readers to these great sites - they all have their own sites to plug. We got a few mentions in nationals when we launched last year (notably The Times Website of the Week spot) but to be honest did not notice huge spikes in traffic as a result. I think the thing is if you are online, you need to find your audience online. Far easier for a potential visitor to click through than make a note of the site name and remember to check it out. Good question Jared. We’ve also found it tough to get coverage. Its frustrating but it seems innovation is not enough of a story, getting financial backing, especially from a ‘name’ will certainly grab more attention. But ultimately the big players don’t want to direct their readers to these great sites – they all have their own sites to plug.

We got a few mentions in nationals when we launched last year (notably The Times Website of the Week spot) but to be honest did not notice huge spikes in traffic as a result. I think the thing is if you are online, you need to find your audience online. Far easier for a potential visitor to click through than make a note of the site name and remember to check it out.

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